The BlackBerry opportunity

The growing demand for wireless technologies has created exciting opportunities for software developers, solution providers and system integrators. Going wireless helps organisations grow revenues and reduce costs, as well as improve efficiency, productivity and customer service. As a result, organisations are investing more in wireless to achieve true competitive advantages — and many organisations choose the BlackBerry® solution to do so. With over 5.5 million customers and growing rapidly, the BlackBerry solution offers availability and coverage on over 130 networks in over 60 countries.

As a BlackBerry Alliance Member, you'll get tools and support to help you achieve even greater success. The program offers comprehensive support at every stage of the customer lifecycle and all the benefits of an enhanced relationship with Research In Motion (RIM), including:

  • Helping you develop robust and innovative solutions for BlackBerry smartphones
  • Increasing your visibility among BlackBerry users and wireless carriers
  • Driving breadth and depth in your customer base

The BlackBerry Alliance Program makes building and marketing successful solutions easier than ever.

BlackBerry Alliance Program Benefits

RIM provides support that will help you add value to your BlackBerry wireless solution and allow you to successfully offer third party applications and professional services to the BlackBerry user community. Benefits include:

  • Visibility and accessibility: Gain exposure through solution profiles on BlackBerry.com, press release postings and inclusion in our annual BlackBerry Solutions Guide
  • Comprehensive marketing support: Get the resources you need to target your market, including sales and marketing collateral, sales leads, the Customer Reference program and co-marketing opportunities
  • Sales support resources: Leverage comprehensive sales support resources, including sales presentations, feature guides, FAQ for selling BlackBerry wireless solutions and the ability to post your application demonstration in the Mobile Solutions Center
  • Comprehensive knowledge library: Whether you're in sales, marketing, customer support or product development, the BlackBerry Universe provides a targeted set of tools to help you learn more about the BlackBerry wireless solution
  • BlackBerry Partner newsletter: Stay informed about the latest BlackBerry news and information and get the opportunity to be promoted throughout the BlackBerry Partner community
  • Easy-to-use training services: Access the course materials that are relevant to you and your role, allowing simple, straightforward learning. Self-help capabilities let you view your own training progress and test results online

Get more information on the BlackBerry Alliance Program