Work with the company behind the BlackBerry product line

Sales and marketing partnerships

If you’re an Independent Software Vendor (ISV), Content Provider, System Integrator, Hoster or Professional Service Provider, RIM can provide a number of resources to help you promote your solution, build revenue and increase sales.

BlackBerry Alliance Program

Become part of the BlackBerry Alliance Program and access the scope and support of a global leader. With the BlackBerry Alliance Program, your company can gain access to industry-leading resources in technical development, training, distribution and marketing of your apps/solutions to help you expand your business opportunities and realise your full potential.

Learn about:

• Program benefits
• Program tiers
• Requirements and eligibility

Development resources

The BlackBerry® Developer Zone provides a centralised place to find self-study resources and download development tools to help you develop apps for BlackBerry smartphones or the BlackBerry® PlayBook™ tablet.

If you’re looking for more direct technical support, join the BlackBerry Alliance Program.

BlackBerry Developer Zone

Visit the BlackBerry Developer Zone to learn about development approaches for the BlackBerry platform and download free development tools. Learn about services to help you sell digital goods within your apps, incorporate in-app advertising or analyse the performance of your apps. You can also find product documentation, sample code and simulators.

BlackBerry Alliance Program

Join the BlackBerry Alliance Program to access development, marketing and sales resources, and benefit from application support directly from RIM, including a dedicated support contact. The program provides a tiered membership structure, so you can join at the tier that best suits your needs.

Reselling and distribution

Become a BlackBerry reseller if you’re a technology or mobile solutions reseller who wants to sell BlackBerry products and services.

BlackBerry resellers

As a BlackBerry reseller, you can generate revenue by selling BlackBerry® Technical Support Services contracts, BlackBerry® PlayBook™ tablets, BlackBerry® Authentic Accessories for smartphones and tablets, and BlackBerry software such as the BlackBerry® Enterprise Server and BlackBerry® Mobile Voice System.

To help grow your business and reach new customers, you’ll also have access to marketing support and incentive programs, sales and technical support representatives, and online sales and technical training curriculum.