Portraits of Privacy - Campaign Styles

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Portraits of Privacy

G. Carl Rutberg

AN ONGOING DISCUSSION

G. Carl Rutberg has been designing clothes ever since he was a teenager. Now, as creative director of Lindman New York, he creates beautiful men’s accessories – primarily ties, scarves and pocket squares. But Rutberg wears two hats: He is also a professor of American history and currently an adjunct professor at the Fashion Institute of Technology in New York.

The subject of privacy, he said, is one that “the writers of the constitution were probably interested in. I’ll bet that in 1789 no other country on earth discussed privacy and it’s a subject that has been ongoing ever since.’’ It’s also something that has morphed into a serious global issue today.

I’ll bet that in 1789 no other country on earth discussed privacy, and it’s a subject that has been ongoing ever since.

In the last decade or so, he pointed out that “success has been measured by how much you share -- the number of followers you have on say Facebook or Instagram. But there is this duality because the more we share, the more valuable privacy becomes. And it’s harder to attain.’’

...the more we share, the more valuable privacy becomes. And it’s harder to attain.

As a designer, his creative custom work melds his own vision with that of his clients which, he explained, is another kind of private experience all together.

Smartphones he believes have to be both, public and private. On one hand clients have to reach him easily. On the other he needs to protect the privacy of those he works with. Therefore, he explained, “I want a phone that can do both.’’

Smartphones have to be both public and private...I want a phone that can do both.