“Social networking technology connects employees to the information and expertise they need to be successful; smartphones deliver that capability directly into employees’ hands wherever they are.”
What’s enterprise social networking?
Enterprise social networking is social networking among colleagues, partners and vendors using inward-facing tools implemented by the organization. Employees can connect by department or through multidisciplinary project teams, allowing them to easily find different types of expertise within the network and collaborate quickly through one-to-one or group chats.
Before connecting your organization’s employees through enterprise social networking, consider these best practices:
- Identify the desired cultural transformation—the success of your enterprise social networking solution could lead to decentralization of information and an increased sense of transparency within the organization
- Revisit your governance and policy documents to ensure they include all forms of communication
- Build a database of employee interests, experience and skills
- Decide whether to deploy an open or closed system, and investigate including partners and vendors as part of your social network
To implement enterprise social networking in your organization, consider BlackBerry® Messenger, a free instant messaging app available just for BlackBerry smartphones. With BBM™, employees can get real-time confirmations their messages have been delivered and read. Contacts can only be added by sharing PINs or scanning barcodes. The app is always on, so messages are received even when employees are offline. Groups of stakeholders can be created to provide instant, shared communications for specific projects, and users can see whether a contact is available or busy.
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